Why We’re StarryEyed

The World Economic Forum placed it in the top three on the “10 skills you need to thrive.” IMB found it’s the most crucial talent for global CEOs’ success. LinkedIn named it “the most important skill in the world.” It’s not big data or consumer insights. It’s CREATIVITY.

And yet, too many companies limit creativity to one team creating new products or partner with management consulting firms who charge massive amounts to share the obvious. Today’s leaders need better, bolder partners to move their brands and businesses forward.

We believe everyone is capable of being creative, help envision the future and craft plans to prepare for it. That’s why StarryEyed encourages founders, cross-functional teams and complete companies to be more starry-eyed, inquisitive, idealistic and visionary.

We bring imagination back to business with new inspiration and cross-functional collaboration. To us, blue-sky thinking is not enough. Starry-eyed thinking helps teams identify a brand’s North Star and let it guide the complete experience.

Based in Boulder, Colorado, one of the happiest, healthiest, foodiest and most original cities in the US, we strive to help our clients see that creativity is a given, not a gift. It just takes practice to implement. Our team has partnered with today’s best businesses (Starbucks, Cinnabon, Panera) and some of tomorrow’s brightest brands (Pancho & Lefty’s, Cin7, Love, Liv). Now we want to collaborate with brands of all sizes to ensure they shine.